Network sales turned many entrepreneurs into millionaires, and that’s why there are plenty of proven strategies that can be used for multi-level marketing. In this article we will share some great tips, for boosting results of your MLM campaigns and making your business more organized.
- Reach Influential People and Ask Them to Promote Your Product or Network
Network marketing is based on the word to mouth model, which means that number of sales depends on the influence network promoter has. Since internet boom launched many “ordinary” people into stardom, including: influential bloggers, owners of popular Twitter or Instagram accounts, creative people who post their art-work on Youtube, etc. Network marketers have huge base of very influential people who can promote their product or network. Engaging influential people to share their thoughts about your product can be done in two different ways. One is to send a free batch of sample products to the influencer’s address, while other more expensive and effective way is to hire certain influencer for promotional purposes. Depending on influencer’s wishes this can be done with or without the contract, and you always need to make sure that your targeted audience never finds out that you are paying an influencer for promotion. Influencer’s recommendation needs to look spontaneous, which will influence other people to join your network, or to buy your product.
- Create a Top Notch Website or Blog in the Niche
Starting your own blog or website and making it popular with great content and top notch SEO will do wonders for your multi level marketing business. No matter what is your position in the MLM network, never settle with simple website designs and blog hosting providers like WordPress, Tumblr or Blogger. Make your website unique and powerful within your niche and you will not only get more followers and buyers, but also a lot of different business offers from entrepreneurs that would like to sell the product you are promoting in their on- and offline stores. With your own website, it will be easier for you to approach big names in your niche and ask them for promotion exchange.
One of the main condition for all is to happened is to post lots of creative and good-quality content on your website. When choosing topics, you need to focus on your product niche and avoid topics that everybody writes about. Use keyword research tool to find topics that are popular on search engines, but on which rival website haven’t responded yet.
- Choose Your Keywords Wisely
MLM Opportunity Seekers and customers are different than other consumers, because they expect to find good quality product, earning opportunity and a hobby all in one Google search. Keywords lost most of the importance they previously had, but they still play an important role for search engine algorithms. People interested in MLM can be attracted by using “money” keywords, within website’s content. Some of these keywords are: buy, bonus, wholesale, promotion, order, discount, etc. Since Google now rates long tail keywords better, some of the syntaxes you should use are:
- How to become a distributor;
- Buy products wholesale;
- Distribute products to buyers;
- Earn more discounts;
- Watch Your Competition on Social Networks and “Hijack” Their Followers
You should closely follow all of your rivals, especially the ones who have more followers on social networks than you do. One of the reasons for this, is to be in touch with all the new trends in the industry, but this is not the only way you can use the information generated from those pages. You can also “hijack” your rival’s follower base, and use it for promotion of your content. When you find highly shared content that is similar to yours, write down all the information about people who shared it in an Excel spreadsheet. You can find sharers by searching rival social network pages, or by using apps like Buzzsumo. After you finished with this, start contacting people from your list one by one. Your message should be personal, short and straight to the point and you should mention that you saw them sharing rival content and that you also have an article in the same niche that they might enjoy.
- Use Advanced Technology
In previous paragraph we mentioned apps that help you determine shares from rival social network pages, but there are plenty more apps that can help you run a successful MLM business. Different MLM software helps you to do all kinds of different tasks associated with this business, including: opening sales funnel, targeting your audience, create landing pages, etc. There are also lots of MLM mobile apps that help you to run large contact lists of customers and distributors, and organize your business in the best possible way.