There is always something new in the world of email marketing and the best way to keep up-to-date with strategies and to gain email marketing tips is to follow some of the top blogs around. Here are six of the best.
The blog has numerous informative posts detailing how to maximise the success of your email marketing campaigns. On the FreshMail marketing blog you’ll find tips on how to create effective newsletter designs, find ideas for content, and visitors will also learn about the latest research.
Econsultancy’s blog contains information on marketing in general but there’s also some extremely useful posts on email marketing. It’s especially good for finding advice on how to develop an effective email marketing strategy, and there are some extremely informative posts available for beginners.
- Alchemy Interactive
Although this site is dedicated to marketing in general, it does have valuable information on email marketing. You’ll find content such as the top ten e mail marketing best practices on the site, which gives clear guidance to aid your success. This is a good overall site for people who are new to email marketing.
- Email Institute
The Email Institute blog is dedicated to the best email marketing practises and there is plenty of advice to be found on creating effective e mail campaigns, improving customer loyalty and the latest research.
- The Email Experience Council
The council is an arm of the Direct Marketing Association and it aims to improve the image of email marketing. They have some extremely useful content on the blog including email best practises, planning effective campaigns and humanising your organisations marketing messages.
You’ll find plenty of posts on the blog that will help to enhance the success of your email marketing campaign. Posts include how to create successful surveys, use videos in your marketing and utilise email as part of a successful social strategy.