So, you’re here because you want to become a master at SEO? You’ve definitely come to the right place then, young master.
Some people may say that SEO isn’t important to the success of your site. Some people will say that we’ve moved past the age of search engines and you’re better off focusing on other avenues to gain traffic.
One piece of advice? Don’t listen to them.
SEO is more important than ever and there are easy ways out there for you to rank better on search engines through on-page SEO. Below we’ve listed some of the top tips to increase your ranking. When you’re done, head over to linkprocessor.com to see how you can improve your traffic even more!
- Content Is and Always Will Be King.
The people who tell you that SEO isn’t important anymore, probably also tell you that content isn’t really what’s important. That’s another big myth!
Content is and always will be the top dog in the game.
If you are creating content that is original, useful, well-researched, and posted frequently, then you’re well on your way to improving your standing in the eyes of the SEO gods – AKA Google. Don’t skimp on the details, but don’t make your article longer than it needs to be. Take a second before you write an article and think about what you would want to read as a member of your audience.
- Structure Those URLs.
There are quite a few things to keep in mind here, so pay attention.
- Your permanent links need to be short and use hyphens to separate different words. Here’s a real-life example (P.S. It’s not actually real-life): https://www.whosblogisthis.com/cats-are-trying-to-take-over-the-world/
- Categorize your site to help your readers! Example: Cats > Tabby Cats > Tabby Cat Food. You get my point.
- Create a sitemap on your main page.
- Don’t Be Humble. Link Yourself!
You may think posting links to your own work in your latest article is a “tooting-your-horn” kind of thing, but it’s really not. It’s a great way to get your content ranked better on search engines.
Linking old articles in your newest articles has two main effects. 1) It lets search engines know that there are other articles out there of yours and they should take a look at them. And 2) Readers will spend much more time on your site, have a greater chance of sharing your content, and therefore helping out your SEO.
So, don’t be humble!
- Make Sure Your Site Is Fast.
Would you want to spend time on a site or subscribe to one that takes a long time to load? Of course, not – we’re busy people!
If you want to rank better on the good ‘ole Google and other search engines, make sure your site is speedy – especially on mobile. Use this tool to clock your site’s time.
- Know Where to Drop Those Keywords.
A good rule of thumb is that your keyword or keywords should come into the picture within the first 100 words of your content. Keep up that rule and you should be well on your way to increasing your ranking!
- Don’t Shrug Off the Multimedia.
SEO isn’t all about making sure search engines know that your site is there. They want to see that users are actually having a good experience on your site.
Part of that experience is making sure your content is rich in multimedia like videos and pictures of cats. Don’t go overboard, but you want readers to actually enjoy looking at their screens.
- Make Sure Your Content Is Shareable.
Another major part of SEO is having your content linked around the web. Of course, the best way to do that is through sharing on social networks. One study found that by having big, prominent sharing buttons on articles, social sharing can increase by 700%.
That’s crazy! Now get sharing.
Now, you’ve got a nice treasure trove of tips to get your site ranked better on search engines. Don’t shrug off SEO as a thing of the past. It’s sure to be crucial now and for the foreseeable future.